LUCKY STRIKE cigarettes
Logo of Lucky Strike brand was designed by famous industrial designer Raymond Loewy. He also designed logos for such well-known brands as Shell , Exxon, Coca Cola.
This brand sponsored different TV shows in 1940s. Among its popular advertising slogans on the show, were the following:"LSMFT: Lucky Strike means fine tobacco!" and "Be happy go lucky, be happy, smoke Lucky Strike!") Lucky Strike was also the major sponsor of the BAR Honda team (partly owned by British American Tobacco current owners of the brand).
Since 2006 the types of Lucky Strike cigarettes no longer being produced in the USA. However, Lucky Strike will continue to have marketing and distribution support in territories controlled by British American Tobacco , i.e. other countries, as a global drive brand.
|